T.I.M. 2025

Product:
Regional, tourist infrastructure management
Location:
Ostholstein, Schleswig-Holstein
Client:
LTO Wagrien GmbH
Time Frame:
July 2013 to March 2014
Status:
terminated; development of detailed concepts
Services:
Development concept
Image sources:
LTO Wagrien GmbH
(Copyright Oliver Franke)
“For the young tourism organization „OstseeSpitze“ it was of crucial importance to combine and evaluate the existing private and public tourism infrastructure of all partners, and subsequently to develop a common concept for a target group appropriate course of action that appeals to every partner in our multi-structured region.
hcb coped with this special challenge in a very knowledgeable and professional way. All partners of the LTO are very pleased with the final report, as it provides an excellent basis for the upcoming implementation of the detailed projects.“
Joachim Gabriel, Geschäftsführer, LTO Wagrien GmbH

Case:

The local tourism organization (LTO) Wagrien, established in July 2012, is a cooperation of the city of Oldenburg in Holstein, the municipalities of Wangels, Gremersdorf, Heringsdorf, Neuenkirchen, and the HVB Heiligenhafener Verkehrsbetriebe GmbH & Co. KG (representing the city of Heiligenhafen).

One of the main tasks is the establishment of a cooperative and holistic tourist infrastructure management. This shall secure and strengthen the region’s competitiveness (“quality instead of quantity”) and boost the economic viability by linking the regional and functional service structure (“synergies instead of cannibalization”).

In this context hcb hospitality competence berlin developed a strategic infrastructure development concept as a basis for future tourist infrastructure measures (T.I.M.) of the LTO Wagrien. In the process hcb determined quantitative and qualitative optimization potentials and defined a concrete package of measures with key projects to strengthen the competitiveness and sustainability of the touristic area “German Baltic Sea Coast”.

hcb - Bastian Stuhke, Destination management
 
Contact

Bastian Stuhke
Diplom-Kaufmann

Bastian Stuhke
+49 (0)30 34 34 74-0

project participants (selection):

LTO Wagrien